The AI Growth Engine for European Mid-Market Companies
Build AI value that compounds, together.
Europe and mid-market companies are falling behind as the AI race accelerates
In the EU and Switzerland, SMEs make up over 99% of enterprises and about two-thirds of employment. They are the backbone of the EU and Swiss economy, and most are still at the start of their AI journey. While many SMEs view AI as an opportunity, 79% say integration costs and budget constraints as a major barrier to adopting digital technologies.
51%
of EU business value added comes from SMEs. In Switzerland, about two-thirds.
Eurostat 2024; BFS/OFS
30% vs 55%
Share of medium-sized EU companies using AI, against large companies.
Eurostat 2025
65%
of Swiss SMEs are still testing AI or have not started.
AXA SME study 2026 (Sotomo)
71% of EU SMEs that rejected AI cite lack of expertise.
SDAV/D4SME 2026
30% of euro area non-users see no clear use for their business.
ECB Economic Bulletin 2026
53% cite unclear legal consequences and 49% cite data protection.
SDAV/D4SME 2026
Swiss tech firms rate their data quality (36%) and data governance (34%) as insufficient.
ETH Zurich 2024
As a result, AI initiatives run as experiments without clear ownership, priorities or defined measure of value.
One accountable partner from AI priority to realised value.
Large companies close the AI gap with internal teams and Big Four programmes. SwissAI Partners delivers the same end-to-end capability at mid-market scale and price point, from the first assessment to P&L value.
Prioritise by value
What we do
Select the use cases that move on margin, growth or risk.
You get
An AI Value Roadmap with quantified value hypotheses.
Implement in processes
What we do
Redesign workflows and deploy AI into daily operations.
You get
Solutions running in daily operations.
Measure
What we do
Track realised value in the P&L, use case by use case.
You get
Identified, implemented and realised value, reported against the baseline.
A decision gate at every stage, aligned with the EU AI Act and the Swiss nFADP.
A decision record and controls for every use case, with accountability up to board level.
Execution and results
Every use case enters execution with a defined value baseline and metric.
Swiss precision
Documented decisions, named owners and results measured to the same standard every time.
Governance by design
Controls are built in from day one, so AI stays accountable and auditable as it scales.
Independence
Technology-agnostic recommendations, chosen for your business, whichever infrastructures you have.
We deliver this through three pillars, so you can start where your organisation needs it most.
Three ways to build AI value that compounds.
Each pillar stands alone or forms part of a broader engagement. Most clients begin with one pillar and expand step by step as their journey evolves.
AI Board & Executive Education
Build the practical skills and confidence to lead with AI.
AI Acceleration Workshops for boards, executive teams and business leaders, adapted to the decisions each group is responsible for. Participants work hands-on with current tools, explore use cases from their own industry, and learn how agents, risk and oversight fit together.
You achieve: confidence in AI decisions, a short list of opportunities worth pursuing, and your AI agents you can work with.
AI Advisory Services
Turn AI ambition into prioritised use cases and measurable results.
AI Value Chain, Roadmap & Prioritisation
- AI Value Scan: a 10- to 20-minute online assessment (free, once live).
- Executive Review: a 1:1 session with the CEO, CFO or COO.
- AI Value Sprint: a half or full-day session that quantifies use cases and checks readiness and risk.
You receive: an AI Value Roadmap with 3 to 5 use cases, each with a value baseline and metric.
AI Execution & Value Creation
- Execution Pods for each prioritised use case, staffed the way you choose:
- Your team, our agents: we equip your own employees with the AI agents pre-built for that pod.
- Our expert network: a subject-matter expert from our network runs the pod with the same pre-built agents.
- Processes redesigned first, then AI deployed into daily operations with controls embedded.
- AI-targeted trainings
- Realised value tracked against the baseline and reported every month.
You get: live use cases with governance documentation and value that compounds, as each use case adds data, components and benchmarks that make the next one faster.
AI Product Platform
AI value a company can track and an investor can verify.
The platform links every AI use case to a value baseline, and tracks realised value in the P&L, company by company. It is currently in development, and we are inviting clients, selected through a due diligence process, to help shape it and become part of the journey.
Go-To-Market: We are building the platform with private equity first. One fund relationship opens the door to portfolio companies, and every engagement scales across them. With that foundation, the same platform will also serve family-owned mid-market companies, family offices, and institutional SME channels.
Shaped through a due diligence process and ongoing exchange with selected clients, the offer remains open to new perspectives.
Boards and executive teams of European mid-market companies.
We work with boards and executive teams who already see AI as a disruption to their business model, their competitors and their workforce. They recognise it as both a risk and an opportunity, and they are ready to act with measurable goals and clear governance.
Mid-sized companies with 100 to 1,000 employees and €20m to €200m in annual revenue, typically PE-backed or family-owned. Many have outgrown SME status but still lack the AI teams and budgets of large corporations.
AI pilots exist, but no portfolio of use cases is linked to business value.
Margin, growth or value creation are on the leadership agenda.
Your processes are recurring and complex enough for AI to make a measurable difference.
The CEO, COO or CFO are ready to sponsor implementation.
Built in Switzerland on a mission to be the AI growth engine for Europe.
Founded and based in Zug, Switzerland, SwissAI Partners operates and works across Europe. We are independent of any technology vendor and hold ourselves accountable for results our clients can measure.
Madalina Manoiu
Founder and Managing DirectorMadalina brings 20 years of international leadership experience in business and digital transformation, corporate governance, strategy and finance. For more than 15 years she worked for international companies in highly regulated environments, including PwC, GE and SITA. She worked across four continents and led teams of more than 100 people.
Executive MBA, IMD | Board of Directors Program, University of St. Gallen | Generative AI for Digital Transformation, MIT Sloan
LinkedInEvery engagement is led by SwissAI Partners. For execution, we draw on a network of subject-matter experts across functions and industries, selected for each use case and working with our pre-built AI agents.
Let's discuss what AI can deliver for your organisation.
Let's talk
Let's talk
Tell us where you are today and what you want AI to achieve. Madalina will reply personally within two working days.
Prefer to choose a time? Book a 30-minute introduction
SwissAI Partners GmbH, Bahnhofstrasse 1, 6340 Baar, Switzerland. madalina@swissaipartners.ch. LinkedIn